Find influencers online and ask them questions to build a expert roundup blog post or PDF. Use Google Forms, Gravity Forms, Ninja Forms, etc and ask a few questions about a specific topic to be pulled together into a single post of advice.

Once complete and published, let everyone featured in the guide know about it and encourage them to share to their networks. Ideally, you want to give them all a single link to share so that that you can track the aggregate performance. Alternatively, give them each a unique link and track the performance of each influencer individually.

Next, amplify this post with ads. Ideally, amplify the post to fans of the influencers in your guide and make sure that the image used in the ad features that influencer.