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Run Video View Ads

Video view ads are among the most inexpensive you can purchase on social platforms. Many platforms are heavily pushing video and as a result have lowered the price for these ad formats. Not every network allows for video ads. You can run video view ads on Facebook, Instagram, Twitter, LinkedIn, and YouTube. Additionally on Facebook and Youtube, you can show others ads to people who have engaged with one of your video through a process often referred to as remarketing.

It’s important to note that if you use the video view ad tactic in your social media strategy, you should be clear that it is not a direct marketing activity, but more of a brand marketing activity.

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