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Customer service is often overlooked in social media strategy. This is a mistake. It shouldn’t surprise anyone that companies that focus…

Social promotions are largely impacted by exclusivity and time. Exclusivity: Offer special promotions only to those who like/follow your business, have…

Product catalog campaigns are a type of ad that can be run on Facebook and Instagram. This campaign is a type…

Want to generate leads? Maybe you should consider lead generation ads for your social media strategy. Lead form ads are not…

While the primary value of posting videos on YouTube is engaging people on the YouTube platform to watch your video, there’s…