The Death of Professionalism
What does it mean to be Professional? A Professional (noun) is someone who is in the paid for their work, or their Profession. Professional (adjective)…
Weaponized Empathy
As humans, we are, presumably, always in the process of improvement. We seek to grow individually and collectively. We look for ways to enhance and…
The Traumatic Case for Resetting Business
As a leader, do you believe that it is possible to fundamentally change the default culture of work? If not, why not? If so, how…
The Leader’s Guide to Motivating Humans
What makes people take action? Is it something intrinsic? Is it something extrinsic? Are we motivated by punishment or by reward? Does motivation comes from…
The 10x Problem
If your Linkedin inbox is anything like mine, it’s a lot of this. Helping Experts Scale to $50k Helping Clients Grow Over $100 Million in…
A Leader’s Guide to Bias
A bias is a conscious or unconscious preference or shortcut for decision-making, that supersedes impartiality. We all have biases. To have a bias is neither…
Can you relate?
Stop me if you’ve heard this one. “I get you.” How about this one? “I understand.” Last one… I’ve been exactly where you are. In…
How to walk into the room
Imagine you’ve just been added to a team or a new project. Maybe you’re the new CMO, maybe you’re the new lead for a project…
Marketing: What’s currently working & how to prepare for success
Most of the companies that I’ve ever worked with, want to be a runaway success. They want marketing plans that result in uncontrolled virality. They…
Triggers & Actions
IF this, THEN that. In the case of automation applications like Zapier, Automate.io, and of course, IFTTT, it represents the deliberate initiation of a sequence…
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