Brandemic: The Plague of Vague
Unveil the secrets behind vague sales pitches and unclear website copy. Discover why people copy patterns and how to stand out with authenticity.
“Honestly, I don’t like it”
Learn the golden rule of feedback: “Yes, and…” Validate perspectives, build ideas, and collaborate for a kinder, more effective world.
How to write incredible emails
Learn the art and science of crafting emails that evoke emotions and drive meaningful responses. Master the balance between impact and subtlety for effective communication.
Are you a great client?
Be the client you’d love to have. Respect, communication, and collaboration are key to fostering great business relationships.
Look How Smart I Am
Don’t fall for the X vs Y marketing trap! Learn why honest communication and nuanced understanding are key to impactful work and personal growth. Discover how to do better in a crowded marketplace.
How To Build a Brand without “Brand Words” and Platitudes
Uncover the difference between “big B, Brand” and brand, and why clarity and honesty are essential in building a meaningful and impactful brand strategy. Discover the power of words and integrity in defining your brand’s purpose and values.
How To Pay For Free Advice
Uncover the hidden economy of social capital and the art of repaying generosity in professional networks. Learn how giving back creates a wealth of opportunities for everyone involved.
Be Careful Who You Let In The Club
Discover why having a filter for your brand is crucial for attracting the right clients and repelling the wrong ones. Unlock the power of clarity and integrity in business.
How I write a blog post
Writing a blog can be tough, but here’s a step-by-step guide to make it easier. From capturing ideas to promoting your posts, learn how to streamline your process and enjoy writing more.
Noticed
Creating content but getting no engagement can be tough. Remember: success takes time, people are watching even if they don’t react, and persistence pays off. Keep going—someone will notice.
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