What’s YOUR next step?
I’ve recently spoken with a number of people who are sitting at a crossroads in their career.
They are feeling unsatisfied, lost, or eager for change.
Some have good, stable jobs, and just yearn for more. Others, are hoping to find something that provides both stability and better alignment with their interests.
In all of these conversations, we wind up going through some questions that reveal what might come next.
Here are a few, see if you can find yourself in this…
The First Step: Choosing the Path
When people choose a career or start a company, they often go in one of two directions.
- Look for an opportunity in the market and go after it.
- Identify something you care deeply about and find those who also care about that.
I am not saying you can’t do both.
I’m saying you’re likely more drawn to one over the other.
The Second Step: Identify the Drivers
Which path you chose in the first step, is largely decided by the weight you give to these two factors:
- You want to make money
- You want to love what you do
I am not saying you can’t have both.
I’m saying you innately have a ranking order between these two factors.
Which do you choose?
There are countless factors that determine which of these you rank higher, and all of them are valid.
Being able to chase a career where you love what you do and taking the chance that you will be able to turn a profit doing it, is a luxury many people do not have. Landlords rarely trade rent in exchange for hopes and dreams…unless they’re your parents, and even then, it’s a roll of the dice.
At the same time, taking advantage of a market opportunity means competing with everyone else who also sees it.
I believe that in either case, one of the determing factors is the degree to which you can rapidly upgrade yourself to seize the moment.
- If you choose passion, make sure you have the accumen to find, convince, convert, and deliver on your promises.
- If you choose to build what people want, make sure you can get up to speed and make the right moves to climb through the window of opportunity.
One thing you should not do, is walk alone.
Growth, is a team sport
Shortly after the pandemic began, I began tinkering with an idea called The Superhero Institute.
It is a seed that I have been watering for nearly 5 years now.
Today, I’m ready to announce the official relaunch of The Superhero Institute.

About the Institute
The Superhero Institute is a coaching program focused on unlocking your heroic potential by teaching the process for rapid, enduring, and meaningful growth without feeling stuck, overwhelmed, or going it alone.
Instead of just telling you to “believe in yourself…”
We’ll show you how to become someone you believe in.
Most programs are designed to help you fit into the system.
The Superhero Institute is a program that helps you build the skills to change it.
The Programs
- The Impact Lab: Community & Group Coaching
- The Executive Track: A 1:1 Program Coaching Program
Both programs focus on how to build the essential skills you need for whatever your next step is. In some cases, that means helping you figure out what the next step even is.
Whether our work happens in a group setting or 1:1, there are three outcomes you can expect with absolute certainty:
- We will identify your existing abilities — even if you don’t know them yet
- We will work to enhance those abilities to give you an edge
- You will learn new critical abilities in service of your goals
You have no idea what you are really capable of. I intend to prove that to you.
Start where you are…
- If you’re ready to go all in on yourself, consider the Executive Track.
- If you prefer learning in a group environment, consider The Superhero Institute at The Impact Lab.
- If you’re not ready for either, but love the content, consider a Content-Only Membership at The Impact Lab.
- If you are at a cross-roads, and you are struggling financially, I do not want your money. ****Instead, join the free community at the Impact Lab and apply for a scholarship.
And if you still have questions or are unsure, check out the full program details or use the scheduler below to setup some time to chat about the program with me.