The Protection Challenge
Protection is the willingness to intervene to interrupt or prevent harm. What will you protect? Your family? Your values? A stranger? Challenge yourself to expand that circle.
Protection is the willingness to intervene to interrupt or prevent harm. What will you protect? Your family? Your values? A stranger? Challenge yourself to expand that circle.
25 lessons from 2025 on resistance, collective action, and becoming more superhuman. These aren’t commandments—they’re invitations to change the world together.
We’re all on borrowed time, yet we push the thought away until tomorrow. What if we stopped waiting and started showing up today like it actually mattered? Because it does.
The end of the year isn’t dead time—it’s opportunity time. Here’s my three-step process for getting a few more wins before January while everyone else has already checked out.
Premium pricing isn’t exclusionary when you’ve built a complete ecosystem. Here’s when you’re ready to go premium, how to determine what warrants high-ticket pricing, and how I structure my own offers.
Not ready for high-ticket offers but want more than free content? Here’s how I designed four low-cost entry points—from $20 courses to $6,000/year—that preserve value while meeting people where they are.
When you offer something genuinely valuable for free—not watered down, not a teaser—it doesn’t cheapen your paid work, it validates it. Here’s how I think about my four free channels and why they exist.
Most coaches pick one format and price point, but that excludes people at different stages. Here’s how I built a business designed to serve a movement, not maximize profit per client.
We scroll past violence and authoritarianism, then rush to our next Zoom meeting. The paralysis isn’t apathy—it’s fear by design. But between posting online and risking everything, there’s a framework for deciding what you can actually do.
If no one pays attention to you, your ability to create change is minimal. But here’s the catch: the game is rigged. The path to attention forces a difficult choice you might not be ready for.
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